Macocu.com [ENG] – Macocu.com

Marketing, communication and company culture advice and strategic consulting.

Marketing&Communication

Are you looking for actions that impact on sales? Do you want to show the best of your company and you don’t know how to do it? How consistent is your branding and your company culture? Do you communicate adequately?

Product and distribution

Do you have an optimized product portfolio? Does a good packaging accompany you? Are you present where your audience is?

The way we work

We have been working in the world of marketing for more than 20 years, in real companies. We know the practice as well as the theory, and we treat your company as if it were ours.

Our passion: generating value for your business.

We want to be a flexible help. Find out how.

1.) Advice and consultancy

We are the external point of view, neutral and without corporate vices. We like to share your vision and strategy to offer our point of view, neither better nor worse, another prism that helps to contrast and give coherence to the decisions and proposed actions.

General management, marketing and human resources sleep on us, and we also help on the strategy and landing of the company culture.

2.) Brand

Building a brand is not easy and getting the correct positioning is a challenge.

Is your branding strategy clear? If your brand still does not have a storytelling or a purpose, it will be more difficult your clients will fall in love.

Let’s analyze how your brand health is?

Vintage journalist desktop with typewriter and telephone

Hands Show Light Bulb Ideas Together Partnership

3.) Marketing

Marketing is not spending money and running advertising campaigns. Marketing is investing properly to generate business, capture leads and build a brand in the most efficient way.

We suggest you to check some critical points, such as your website. Is it adapted to the new mobile formats? Do you have the right content to rank for through SEO and SEM? Does it convey what you really want to project as a brand and company? We help you to properly structure your website and to generate the content that allows you to explain and position your company well.

If you also sell products, is the packaging appropriate? Sometimes having a good image of the product exponentially increases its visibility and the possibility of being chosen. Let’s see if it transmits what it should and if the design is consistent throughout the line?

Maybe you are focused on your competitors and you fix your decisions on them. We help you broaden the vision with a benchmark not only of your competition but of other companies that can inspire you and help make your brand more relevant.

Of course everything revolves around the customer. But … how is your customer’s experience? We can analyze the moments of truth and make each impact with your brand generate an unforgettable experience.

Are you worried about how to face so many issues with your internal team? We are here to give you support and flexibility. Do not be burdened with structure, go to professionals who can help you to gain speed and efficiency. Outsource or complement marketing functions. You decide what, how, when and how much.

4.) Communication

External communication is as important for your brand to position itself properly as internal communication.

Does your brand attract talent? We help you generate a good employee experience as well as prepare brand ambassadors.

Focusing on social media, those in which it makes sense for your brand to be in, will be essential to approach a good communication strategy.

And … do you have a crisis plan prepared? Anticipating any contingency on a scheduled basis will facilitate proper communication at the stress time. Let’s prepare and anticipate it?

About the foundress

www.linkedin.com/in/martacolomer

Marta’s reason for being

Where marketing becomes a passion, that’s where I start.

Marketing specialist with an important professional career and a clear focus on business. I love learning and I have the ability to add value and detect business and communication opportunities.

I am passionate about marketing in all areas, with a 360º vision: producer, distributor and importer, but above all People Marketing, because marketing is from and for people. I have experience in consumer goods and human resources.

I also speak English, German, French and Spanish. And most importantly, I also spend time being mother.

Let’s explore possibilities?

If you are looking to boost your business and don’t know where to start, this is a good start.

Why not to try it?

You decide what, how, when and how much.

Nothing to lose, a lot to win.

About macocu

We are your marketing, communication and company culture strategic consultancy. Made-to-measure.

People marketing.

Macocu Consulting

mcolomer@macocu.com

Let’s explore possibilities?

Company culture.

Internal and external communication.

Marketing.

Branding.